There are a lot of companies these days that still don’t have a website. You need one. While so much of the focus on the benefit of websites is the free marketing from showing up in search engines, the truth is that you need a website simply because without one, people can’t search for your …
Website hits are not the only part of improving a business. In fact, those hits become much less important if your website is not converting, and while there are some companies that do anything they can to get hits, the reality is that success is based on quality of hits and conversions, not any overall …
3 Completely Acceptable SEO Tricks That Work – Sort Of Read More »
Most companies understand the value of a website. These days anywhere from 50 to 80% of your potential customers will look for companies just like yours online, and if you’re not the first companies they find, they’re not going to choose your business. If you don’t have a website, you’re missing out on a lot …
Content Never Sleeps: Running a Business When You’re Done With Work Read More »
Google Places is a new-ish feature of the Google search engine that affects search engine placement of local businesses. It’s existed in various forms for a while, but within the past year it has essentially taken over front page results, adding about 10 or so listings in the middle of a search page and pushing …
About a half a decade ago, all incoming links were important, and the best way to get incoming links was to buy them or comment on articles. You could generate dozens of links in little time, and you didn’t have to do much for it to work. Then everyone was doing it and Google stopped …
Great Leap Studios is based in New York. But we have clients all over the world, and a satellite office in California. It’s from this satellite office that we discovered how badly Fresno is in need of a search engine optimization company to market its businesses to Fresno residents and across California. What is Content …
Fresno SEO and Content Marketing – A Forgotten Location Read More »
YP, formerly known as the Yellow Pages, now offers website rentals for small businesses. YP creates a small, five page website for your company and charges close to $100 a month. For companies that don’t have a website, this may seem like a steal. After all, you get an attractive, mobile ready website almost instantly, …
When a client contact us to take over their content marketing, we often warn them that it can be slow. We don’t know what’s been done on their website in the past. We don’t know how Google responds to new content on their site yet. We don’t know when Google will reward the content. We’ve …
Some content writing is less than glamorous. In some cases, you’ll find yourself writing the same exact piece of content over and over again, each time with new words and a new angle in order to make it seem like it is different content. After the first few, rewriting the content can become challenging. You’ll …
3 Strategies to Make Repetitive Content Writing Easier Read More »
My business partner and I are proud to be one of the only content marketing podcasts on iTunes today, and we want an opportunity to hear from you. Our podcast is called “GLS Content Marketing Podcast” because titles of things are clearly our specialty, and it’s available on iTunes and Libsyn for those that are …
Are You Listening to Our Content Marketing Podcast? Read More »
