Social media marketing has changed. The juggernauts in the industry – including Facebook and Twitter – have started to move away from text, and towards forms of social sharing that involve less work on the reader. The biggest change is the prioritization of video. Social media websites are bringing video posts to the forefront, and users are responding with greater levels of engagement, and more time spent on screen. Indeed, a report by Cisco indicated…
read moreAre you trying to get more traffic to your website? Are the strategies you’ve been trying too expensive or too ineffective? It’s a common problem we see. Small businesses will get online, start a website and then wait for traffic with no results. Others will immediately pour money into AdWords or Facebook Ads and while they see results, the ROI is less than stellar. In both cases, it’s easy to be disappointed when you spend…
read moreSCROLL DOWN TO THE END FOR AN EXCITING UPDATE Today I embark on a soon to be short lived, mathematically and realistically impossible journey to become the one billionth view of Psy’s Gangnam style YouTube video. As of today, I am number 971,518,818. Only 28,481,182 to go before Gangnam style reaches an unheard of billionth view. For content writers and marketers, the 1 billionth view represents an incredible milestone. It’s unlikely that any piece of…
read moreDoes your business have a YouTube account? Do you use it? If not, you’re missing out on a tremendously powerful marketing tool that can drive huge volumes of traffic to your website, build your brand and ultimately increase online sales. Here are three ridiculously simple strategies to use video for your business to grow your bottom line. Record Everything You Write When you write a blog post, publish a press release, or add a page…
read moreIt’s no secret – the Internet is loaded with people trying to make a buck, and they all seem to have a video camera these days. So, if you’re interested in getting the most out of your own video masterpieces, they’d better do these three things correctly. Keep in mind that these are not 100% universal. I’ve used them for a lot of videos and sometimes they just don’t work the way they were intended.…
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