There are many different components to an online marketing campaign. There is the development of main site pages – pages that are specifically relevant to potential customers – as well as social media postings, guest postings, and more. But in many ways, online marketing is defined by blog writing. Blogs give businesses the opportunity to increase their overall content, target search keywords, build trust with the reader, and more. It’s a place where people can…
read moreMost companies look at blogs solely as SEO tools, designed to increase hits and, in theory, bring in more business. But the truth is that even if search engines did not exist, a blog would still be important. Blogs are there to give websites more depth for the visitor, so that the customer sees that your website is not some bare bones site with little value. They also build trust with the reader, which encourages…
read moreIt’s not all the time that we tell other people how to make content without our help. We know that our writing will get you results, because we’ve been providing high output, high quality writing for a combined 10 years between us, and the amount you save in time is well worth the cost of our services. But for the sake of understanding content, let’s look at how a smaller company can utilize content marketing…
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