guest posting

What Google is Doing Wrong
What Google is Doing Wrong 150 150 Great Leap Studios

Google has long been “the name” in online marketing. It is the search engine referenced by nearly every SEO company and the baseline that people use to find out how well their marketing efforts are working. Google’s claim to fame is an algorithm that does a fantastic job removing spam and providing users with “answers” to their questions. For example, if you wanted a content marketing company in Folsom, you would search for “Content Marketing…

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Three Free Marketing Ideas to Drive Traffic to Your Site
Three Free Marketing Ideas to Drive Traffic to Your Site 150 150 Great Leap Studios

Are you trying to get more traffic to your website? Are the strategies you’ve been trying too expensive or too ineffective? It’s a common problem we see. Small businesses will get online, start a website and then wait for traffic with no results. Others will immediately pour money into AdWords or Facebook Ads and while they see results, the ROI is less than stellar. In both cases, it’s easy to be disappointed when you spend…

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Guest Posts: Are They Losing Favor?
Guest Posts: Are They Losing Favor? 150 150 Great Leap Studios

About a half a decade ago, all incoming links were important, and the best way to get incoming links was to buy them or comment on articles. You could generate dozens of links in little time, and you didn’t have to do much for it to work. Then everyone was doing it and Google stopped rewarding it. Only a few years ago, the best way to get incoming links was through article marketing. You could…

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When to Accept Guest Posts
When to Accept Guest Posts 150 150 Great Leap Studios

Guest posts are an important part of content marketing. While almost all of the content you create ends up on your website, guest posts are what allows you to build incoming links while simultaneously improving your visibility on websites related to your industry. We often encourage our clients to find guest posts as part of their content marketing strategy, and many of our clients have asked us to run their guest posting programs for them.…

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Guest Posting – The New Form of Advertising
Guest Posting – The New Form of Advertising 150 150 Great Leap Studios

Magazines and newspapers are dying, and Adblock has made it possible to avoid pesky click through ads. If you want to reach an audience, traditional advertising methods no longer work. Your best way to advertise is to create a website and utilize search engine marketing. But it’s not the only way to advertise. Another method that very few companies take advantage of is guest posting. Intro to Guest Posting Guest posting is a difficult but…

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