Category : Copywriting

Strategies for Creating Long-Form Content for Your Website

Long-form content has some significant benefits over other types of content or even shorter posts. At anywhere from 1,000 to 10,000 words or more, it provides in-depth content for search engines to parse, other websites to link back to, and your potential customers to get answers to all their...

How to Improve Your SEO with Long-Form Content

We often talk about how quality and quantity are equally important when it comes to content on your website. Generally, we also say that there is no “right” word count for your content as long as you are regularly adding new content to your site. For the most part, this is true. Shorter...

Examples of Landscaping Content and Blog Post Ideas

When you own a landscaping business, you likely advertise to clients in multiple ways. Maybe you place ads, brand your vehicles, and encourage satisfied customers to recommend you to others. But the best form of marketing is online marketing, and the best way to make sure that your website gets...

Examples of Plumbing Content and Blog Post Ideas

Having a website is a must in 2021. But a website alone is not enough to be found. When a customer has a plumbing emergency or even needs a less urgent fix, they are likely to perform an internet search for a plumber near them, and choose one of the first few plumbers they see. If you have a...

Examples of Roofing Content and Blog Post Ideas

Property owners typically don’t think about their roofs until they have a problem. When that problem arises, they need to find an experienced and knowledgeable roofing contractor fast, making the internet a popular place to begin their search since it provides immediate results. A quick search...

Automated Content Writing Software: Is AI Coming to Content?

Have you ever wondered when your job is going to be automated? Artificial intelligence has taken over many different tasks in society, from serving food to creating cars to driving. Automation has taken over sales. It has taken over advertising. It has taken over food shopping. There are even those...

Examples of Mortgage Content and Blog Post Ideas

As mortgage interest rates remain low and more and more people seek out housing, the demand for home buyers has made the mortgage industry even more profitable. But mortgage companies are often faced with a challenge: When interest rates, loan types, and more are set by third party factors outside...

Examples of Solar Content and Blog Post Ideas

As the world warms, people are becoming increasingly more environmentally-friendly and conscientious with regards to their energy decision making. That is good news for the solar industry, which has the potential for massive growth over the next several years. But while more and more consumers...

Pillar Content Writing from Great Leap Studios – An Introduction

SEO is always changing. It is up to businesses of all sizes to keep up with these latest trends. If you haven’t updated your website’s content style and strategy in the last few years, then you’re not reaching all the people that you could be. Pillar content writing is the most up-to-date way...

Case Study: Locksmith Content Rewriting

The Client: Great Leap Studios was contacted by a locksmith company. The company was a franchisee, part of a national locksmith franchise that gave each company their own website, complete with copy and pasted content. The duplicate content did not show up in search, and owner was looking for a...