Category : Copywriting

Automated Content Writing Software: Is AI Coming to Content?

Have you ever wondered when your job is going to be automated? Artificial intelligence has taken over many different tasks in society, from serving food to creating cars to driving. Automation has taken over sales. It has taken over advertising. It has taken over food shopping. There are even those...

Examples of Mortgage Content and Blog Post Ideas

As mortgage interest rates remain low and more and more people seek out housing, the demand for home buyers has made the mortgage industry even more profitable. But mortgage companies are often faced with a challenge: When interest rates, loan types, and more are set by third party factors outside...

Examples of Solar Content and Blog Post Ideas

As the world warms, people are becoming increasingly more environmentally-friendly and conscientious with regards to their energy decision making. That is good news for the solar industry, which has the potential for massive growth over the next several years. But while more and more consumers...

Pillar Content Writing from Great Leap Studios – An Introduction

SEO is always changing. It is up to businesses of all sizes to keep up with these latest trends. If you haven’t updated your website’s content style and strategy in the last few years, then you’re not reaching all the people that you could be. Pillar content writing is the most up-to-date way...

Case Study: Locksmith Content Rewriting

The Client: Great Leap Studios was contacted by a locksmith company. The company was a franchisee, part of a national locksmith franchise that gave each company their own website, complete with copy and pasted content. The duplicate content did not show up in search, and owner was looking for a...

Pepper Your Phone Number Around Emergency Services

At Great Leap Studios, home services represents a large percentage of our client base. These include industries like pest control, lawn care, home construction, electricians, plumbers, and more. Many of these industries, particularly: Plumbers Locksmiths Restoration Companies And several...

Planning Your 2015 Content Writing Budget

2015 is right around the corner, and for many companies that means that now is the time to plan your budget. For the small business that has not yet engaged in content marketing, the following are what you should be budgeting for in order to improve your lead count by 2016: 52 Blog Posts - One...

Pain Points and Psychotherapy SEO

Many of our clientele work in the field of psychology and hire us to write their mental health content. In the last few years we've worked with dozens of psychotherapists, psychiatrists, and counselors as they build their websites and market to their community. Everyone working in the mental...

3 Cheap Places to Find Content Ideas

If you've been following the Great Leap Studios blog over the past two weeks, which I'm sure that you have since everyone in the world has been following this blog, you've probably seen our series of posts with examples of different content ideas for different industries. We've been providing...

10 Best Podcasts for Small Business Owners

In May, Micah and I started a podcast about content marketing - the Great Leap Studios Content Marketing Podcast (we are a clever pair, aren’t we). But before producing our own podcast episodes we were both actively listeners of numerous other podcasts from top marketers, business owners and...