Almost everyone knows the importance of having a website. Most people now get their information about your company and services through your website, and – even if they find your business through offline means – they may still visit your website to get a feel of your business online before they even think of reaching […]
Examples of Physical Therapy Content and Blog Post Ideas Read More »
A website with search engine optimized (SEO) content may not seem like a priority for a funeral home. Sure, a website is necessary for almost every business out there today, but how much do potential clients really need from a funeral home website other than a location and contact information? The answer is actually more
Content Marketing for Funeral Homes Read More »
You probably already know how important having a website is to building your daycare business. Most parents do lots of research before they contact you about helping care for their child, and it’s much easier and faster to do that research online. But it’s not enough anymore to just have bare bones information about your
The Importance of Blogging for Daycare Company Websites Read More »
The other day I received an email from a client. This client had a website about Invisalign in Orange County, focused solely on the OC – not the cities within Orange County, but the term “Orange County” themselves. They had created a website that was built around this keyword, with multiple pages and helpful tips
Early Case Study on Orange County Invisalign Marketing Read More »
Content marketing has helped both companies and individuals to increase their visibility, generate website traffic and boost their sales. Many have done this by creating a blog but it can be difficult to generate new ideas every day. If you have troubles coming up with evergreen concepts here are four tips to find great blogging
Four Tips for Consistently Coming Up With Great Blog Post Ideas Read More »
Today I had an excellent talk with several of the leading real estate agents in Sacramento. We were discussing the idea of blogging, and how important it is for the modern day business. There were about 14 people in attendance, and they all agreed that the benefits of blogging, including SEO, building trust, etc., were
Real Estate Blogging: It’s Not As Much As It Sounds Read More »
There are many different components to an online marketing campaign. There is the development of main site pages – pages that are specifically relevant to potential customers – as well as social media postings, guest postings, and more. But in many ways, online marketing is defined by blog writing. Blogs give businesses the opportunity to
Folsom Blog Writing | Blog Management Services in Folsom/Sacramento Read More »
In online marketing, any blog is better than no blog. Every single page you add to your site helps it grow, and every one adds keywords that give you the potential to get visitors. But when it comes to the visitor experience, a dead blog is worse than no blog. There are millions of small
Resurrect Your Dead Blog Today with Great Leap Studios Read More »
Content is an important SEO tool. But one of the reasons that we encourage content marketing is because content is more than simply SEO. Content increases conversions. Content builds trust with readers. Content shows expertise. Content can help you relate to their specific needs. These are all benefits that you do not get with a
Dead Blogs: Less Conversions Read More »
Most companies look at blogs solely as SEO tools, designed to increase hits and, in theory, bring in more business. But the truth is that even if search engines did not exist, a blog would still be important. Blogs are there to give websites more depth for the visitor, so that the customer sees that
3 Fields That Need a Blog (But Usually Do Not Have One) Read More »
