Blog

Pest Control Social Media Posts and Management from Great Leap Studios

Great Leap Studios works with small to medium size businesses in a variety of fields. But many of our clients work in pest control, because we have years of experience helping pest control businesses succeed. We offer full service marketing for pest control, including content, website design,...

Differences Between Ranking in Google and Bing

When marketers talk about SEO, their focus is almost always on Google’s search engine. There is a good reason for this. Google accounts for more than 85% of all online web searches, while Bing comes in around 7%, meaning that the majority of your customers will be reaching your site via...

Can Small Business Websites Compete with Large Companies?

When you perform a web search, the first results you often see are those of well known companies and large corporations. But when the combination of pay per click ads and top ranking websites are all large companies, it can lead you to wonder if your smaller business has a chance of standing out...

How to Increase SEO Compatibility of PDFs on Your Website

We discussed in a previous blog post how PDFs can be a valuable way to share information and content on your website. When prepared correctly, Google and other search engines are fully capable of crawling and indexing PDF. In fact, these files regularly appear in search results when they match a...

Conversion Rate Optimization through Your Website’s User Interface

Bringing traffic to your website is an important part of SEO and marketing, but traffic means nothing if you cannot then convince visitors to follow through on your call to action.  Conversion can mean a number of different things depending on what your site is. It often means that the...

Web Design in Folsom

Folsom is a growing business scene, meaning that local businesses are competing on a wider scale, whether with competitors in nearby cities like Sacramento and Rancho Cordova, or with competitors around the world. Having a strong website is important for growing your customer base, and you need an...

El Dorado Hills Website Design

El Dorado Hills is a surprising hotspot for businesses with rapid growth over the past few years. Many local restaurants and retailers draw customers from all over the greater Sacramento area while rapid construction and population growth means the local home service businesses are thriving. In...

Web Design in Sacramento

Sacramento has a growing business scene. From local businesses who are marketing to customers in the area to the increasing number of businesses that use Sacramento for their headquarters while marketing to customers around the world, the business scene is thriving. Wherever the customers are for...

Does Using PDFs for Important Content on Your Website Harm Your SEO?

PDFs, or printed document files, are a valuable resource for sharing information. From photocopies of original documents to easily printable files to ebooks, the PDF format is one of the best ways to present many types of information. Your business likely already uses PDFs to share information...

Writing Content for Your Website with an SEO Focus

Content is the foundation of SEO on your website. At the baseline, this content needs to be well written, highly readable, and offer value to your readers as a way to boost your website's SEO. You also want to be consistently adding new content to your website or blog to maintain your SEO. But...