This post is not about how valuable content is for your business. I feel I’ve made that point pretty consistently the last couple of years, here, here, here, and here just for starters. Instead I want to address the second most common question I get – what type of content is the BEST when it comes to generating new leads? Even if you’re 100% on board with branding through inbound marketing and content creation, you’re…
read moreOur free content offer is still in effect. Companies that want an opportunity to see what it’s like to add site building content to their website are welcome to contact us and fill out our free content form. Within 24 hours, one of us will contact you to discuss how to craft a high quality article that is ready for publication, and we’re happy to give you ideas about where that content can be posted.…
read moreI’m very big on free content. As David Meerman Scott points out in his book “The New Rules of PR and Marketing”, good marketing is not done by telling people why to buy your products – it’s done by convincing your readers that you really care if they are able to solve problems. How do you do that? By giving them free stuff. Online, free stuff is synonymous with free content – a report distributed…
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