free content

What Kind of Free Content Generates the Most Leads?
What Kind of Free Content Generates the Most Leads? 150 150 Great Leap Studios

This post is not about how valuable content is for your business. I feel I’ve made that point pretty consistently the last couple of years, here, here, here, and here just for starters. Instead I want to address the second most common question I get – what type of content is the BEST when it comes to generating new leads? Even if you’re 100% on board with branding through inbound marketing and content creation, you’re…

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Hey I Just Met You, and This is Crazy, But Here’s Free Content
Hey I Just Met You, and This is Crazy, But Here’s Free Content 150 150 Great Leap Studios

Our free content offer is still in effect. Companies that want an opportunity to see what it’s like to add site building content to their website are welcome to contact us and fill out our free content form. Within 24 hours, one of us will contact you to discuss how to craft a high quality article that is ready for publication, and we’re happy to give you ideas about where that content can be posted.…

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The Magical Properties of Free Content
The Magical Properties of Free Content 150 150 Great Leap Studios

I’m very big on free content. As David Meerman Scott points out in his book “The New Rules of PR and Marketing”, good marketing is not done by telling people why to buy your products – it’s done by convincing your readers that you really care if they are able to solve problems. How do you do that? By giving them free stuff. Online, free stuff is synonymous with free content – a report distributed…

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