((This is a continuation of our series of posts about why content is your best investment as a business. To view the entire guide in reverse chronological order, click here) Content is an investment. It requires you to hire an SEO company with skilled copywriters to complete a great deal of content that you can use to market your website. One or two articles aren’t enough. You must be willing to invest in content packages that…
read more((This is a continuation of our series of posts about why content is your best investment as a business. To view the entire guide in reverse chronological order, click here) Keyword Articles Keyword articles, also known as SEO articles, are a type of content that uses strategically placed keywords and key phrases (usually focused on one per article) at varying densities in order to trick search engines into overvaluing their content. By placing a specific keyword…
read moreSome gnomes stole our website and turned it into a lair of evil, so we’re working on fixing everything before posting new things on the blog in the event we need to go revert the website back to before the gnomes took over. Don’t forget about us here at GLS in the meantime!
read moreAfter everything that goes into having a new website built for your business, the last thing on most lists is the content. The text on your site that conveys your branding message, convinces visitors to buy or signup for an email list, and that builds relationships with your audience. That stuff is precious gold and yet it often gets relegated to last and given the short end of the budgetary stick. On top of that,…
read moreWebsite hits are not the only part of improving a business. In fact, those hits become much less important if your website is not converting, and while there are some companies that do anything they can to get hits, the reality is that success is based on quality of hits and conversions, not any overall number. It’s better to get 10 hits a day of quality visitors than 10,000 hits from people unrelated to your…
read moreGreat Leap Studios started its own podcast a few weeks ago. Currently we have a grand total of one episode. Crazy! But for those that have fallen in love with Anthony’s voice (of which I am sure there are many), he has been featured on someone else’s podcast! The podcast can be found at Income Society and it is a great story about how we started our business and the mindset that Anthony used in…
read moreOur free content offer is still in effect. Companies that want an opportunity to see what it’s like to add site building content to their website are welcome to contact us and fill out our free content form. Within 24 hours, one of us will contact you to discuss how to craft a high quality article that is ready for publication, and we’re happy to give you ideas about where that content can be posted.…
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