Keywords in URL: A Primer From Google
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The value of keywords is slowly fading. It’s not that keywords themselves have no value. Quite the contrary, Google itself says that you should place keywords in content, and states that at least one or two keywords is extremely important for SEO. But search engines have also made several changes to ensure keywords are less important than they were in the past: Search engines provide diminishing returns after the first time you place a keyword,…
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