Great Leap Studios has always operated primarily online. Even though we were headquarted in New York, we have a writer in Seattle, a writer in California, and clients all over the world. But times are changing, and our headquarters is moving to the capital of California – Sacramento. While nothing about Great Leap Studios will …
Sacramento Content Marketing | Sacramento SEO | Great Leap Studios Read More »
Sunday is the Super Bowl, and if you have followed the GLS Twitter account, you’ve probably seen that I am excited. I grew up in Seattle, the Seahawks are my team, and win or lose I am going to love this game. Historic offense versus historic defense. It’s going to be an incredible match up. …
Content turnaround is usually pretty quick. Rarely do we have a project that takes more than a few weeks to complete, and most of our clients know they can contact us to get the content they need right away. But 2014 is coming up, and that means new budgets, new content, and new needs. That’s …
Online marketing changes constantly. In fact, the only constant since the advent of Google has been the need for quality website content. But because online marketing changes, so too do the options for businesses looking to market online. Ideally, you want to invest in content, and make sure that you’ve developed a large website with …
If you’ve followed the Great Leap Studios blog for awhile, which many of you have, you’ve probably noticed that we’ve increased the frequency of our posts dramatically – from one or two posts per week to 3 posts per day, every day, including weekends. We’re in the middle of our own content marketing experiment – …
Recently I was listening to a radio station on my way to San Francisco that advertised a small business branding workshop in Modesto. It was a bit surprising, because the radio station was kHOP, which is a pop music station that I wouldn’t normally associate with small businesses. Still, anyone can start a business these …
Web designers, developers, marketing teams, and more all offer important services for their clients. It’s their goal to help their clients gain visibility, using the various skills they offer to assist their clients. Each of these types of companies offers an undoubtedly valuable service. But the more they can offer these clients, the more their …
Creating Writing Partnerships for Upsell and Added Service Read More »
Recently I had a bad experience with Comcast, one of the leading television and phone service providers. It started when a technician hung up on me on purpose when my call was taking a while (terrible acting – actually yelled “Oh shoot, I dropped the…” and then hung up), and continued when I was sent …
The Titanic of Incompetence: Comcast Support and Why Customer Service Matters Read More »
My business partner and I are proud to be one of the only content marketing podcasts on iTunes today, and we want an opportunity to hear from you. Our podcast is called “GLS Content Marketing Podcast” because titles of things are clearly our specialty, and it’s available on iTunes and Libsyn for those that are …
Are You Listening to Our Content Marketing Podcast? Read More »
Today I went to a community meeting designed to improve cultural awareness and empower an otherwise unknown community. The meeting organizers wanted to identify local artists and cultural leaders, in order to bring them to the forefront of the community and alter the appearance of this city as a drive-through town. At this meeting, many …
