Content vs SEO

Great Leap Studios handles high volumes of SEO work. But we consider ourselves a “content marketing” company. For those that have only recently heard about search engine optimization, this can be confusing. So we thought we’d develop this handy little explanation about the difference between content marketing and SEO. People like buzzwords, so for the past several years, the term “SEO” has been used to describe the methodologies involved in improving website search engine ranks.…