search rankings

The Content vs. SEO Dilemma
The Content vs. SEO Dilemma 150 150 Great Leap Studios

Content and SEO – most of the time people talk about the two as if they were mutually exclusive. You can write really good content…or you can write SEO content. Dilemma I’ve never believed that to be the case. Why would I? I’ve written thousands of pages of really good content that was keyword optimized for SEO. The key is to stop thinking of SEO as a category of content. Rather, it’s the end result…

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3 Benefits of Content Packages
3 Benefits of Content Packages 150 150 Great Leap Studios

There are a lot of strategies that go into SEO. You need backlinks, you need an optimized website, you need keyword research, you need tags, you need maneuverability (navigation) – SEO is a process, and it takes more than copywriting to compete with other websites. But at its core, what you need most is content. Content is how Google knows your website has information. Content is what drives readers to your site. Content is how…

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