Yes. But we’ll elaborate. Google Panda is a widely misunderstood yet surprisingly easy to understand algorithm change. Rather than get into complexities, the best way to understand Google Panda is by what occurred when the change took place: Poor quality writing was punished for being poor quality. Stolen writing was punished for being stolen. Spun …
Creating a website from scratch can be difficult. Thankfully there’s WordPress, a free, open source software platform loaded with easy to understand, upgradeable parts. With WordPress, you can add nearly any tool, code, or function you want to your website provided you have installed the right plugins. Installing WordPress is the easiest way to get …
10 Crucial WordPress Plugins for Business Owners Read More »
Not long ago we had a post on the idea of marketing a city. Specifically the city of Merced, which has a great deal of promise as a potentially enjoyable city in which to live, but is struggling as a result of its location and the housing crisis. But perhaps Merced’s biggest problem is that …
Copywriting is, in many ways, an art form. The goal is to weave words together in a way that attracts visitors, keeps them on the page, and leads them towards purchasing your products. You need to be a skilled wordsmith that understands how to grab the reader’s attention – one that understands the art of …
There are several different types of content. Keyword articles, for example, are articles that are primarily used in article marketing and placed in directories to boost your immediate and long term SEO. Content articles are generally added to your website. Blog posts are blog posts, etc. Each and every type of content is designed to …
Magazines and newspapers are dying, and Adblock has made it possible to avoid pesky click through ads. If you want to reach an audience, traditional advertising methods no longer work. Your best way to advertise is to create a website and utilize search engine marketing. But it’s not the only way to advertise. Another method …
We chose this career because it was something we genuinely enjoyed, and we’re always looking for new projects that involve some type of creative and/or interesting writing. Also we make money that way. But consider that a secondary benefit. There are so many ways that writing can be used to improve your “marketing.” We’re placing …
Create a Friendly Environment with Apartment Newsletters Read More »
Pinterest mania is sweeping the nation. One might even call in “Pinsanity” although that would be a lame joke, so don’t. You can call it “Jeremy Pin.” Then it’s a meta joke. By the time you read this it may not even make sense anymore. See, there was this basketball player named Jeremy Lin. He …
Pinterest Marketing: Can You Cash in On This Trend? Read More »
Over the past several years there has been a legal crackdown on the way testimonials are used and collected. Some companies wrote testimonials themselves and assigned a fake name in order to sway buyers, while others wrote up comprehensive testimonials using sales language and tried their best to convince one of their buyers to claim …
The holidays are a great time for non-B2B sellers. Customers purchase food, clothing, toys, electronics, and countless other products as gifts or for themselves with their holiday bonuses, credit cards, and savings. The holidays are one of the most profitable periods of the year for thousands of companies. That’s why companies invest thousands of dollars …
After the Holidays, It’s Finally Time to Prepare for the Holidays Read More »
