2014 - Page 3 of 4 - Great Leap Studios

5 Tips to Effective Online Marketing for Nonprofits (Guest Post by Christopher Zoukis)

SEO / May 2, 2014

Ed Note: Chris Zoukis is a friend, client, and fascinating individual that – after overcoming many obstacles – now runs a non-profit company dedicated to promoting prison education. You can find him published on dozens of websites, or view information on his causes at www.prisoneducation.com, www.prisonlawblog.com, or www.christopherzoukis.com. I asked him if he would like to …

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“Doctors Hate This” and Other Misleading Click Through Rate Statistics

Advertising / April 21, 2014

“Are “weird tricks” what drive click through rates for web ads?” a friend of mine posted on Facebook today. He had presumably clicked on any one of the multitude of links that lie to you about their content or mislead people as to the extent of their value. Everyone has clicked on a link as …

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Meta Descriptions Are Useless for SEO (Sort Of)

SEO / April 15, 2014

What if I told you that the SEO box on your WordPress site was a lie, and that all of those “Meta:” tags are simply a waste of time? It’s been a common practice in the SEO world to enter meta tags. Business owners often request them when they’re posting content themselves, and SEO companies …

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Great Leap Blog – Still Active!

Uncategorized / March 26, 2014

Some gnomes stole our website and turned it into a lair of evil, so we’re working on fixing everything before posting new things on the blog in the event we need to go revert the website back to before the gnomes took over. Don’t forget about us here at GLS in the meantime!

Examples of Day Care Content and Blog Post Ideas

Content Marketing / March 13, 2014

Local businesses can potentially benefit even more than larger businesses from smaller content investments. There tends to be significantly less competition, the keywords are often stronger, and in many cases your competitors do not even have a website available. That is often the case with Day Cares. Daycare is a business like any other, but …

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Sacramento Content Marketing | Sacramento SEO | Great Leap Studios

Announcements / March 4, 2014

Great Leap Studios has always operated primarily online. Even though we were headquarted in New York, we have a writer in Seattle, a writer in California, and clients all over the world. But times are changing, and our headquarters is moving to the capital of California – Sacramento. While nothing about Great Leap Studios will …

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What is a Value Proposition?

PR / February 24, 2014

Online writing often involves a lot of terminology that can be confusing for those that are not used to marketing their company or product. One of those terms is “value proposition.” A value proposition in the world of marketing is a business’s answer to the question “Why us?” It is the way you present your …

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Examples of Lawn Care Content and Blog Post Ideas

Content Marketing / February 12, 2014

The lawn care industry is larger than it often seems. There are those that maintain lawns, those that design lawns, those that provide services that help lawns thrive, and so much more. Lawn care and landscaping businesses can be as small as a guy with a truck or as large as some of the most …

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Examples of Data Security Content and Blog Post Ideas

Content Marketing / February 3, 2014

Data security has become far more important than it was in past decades. From paper shredding to hard drive destruction to erasing data from the Internet, there is a need now for companies to specialize in these services in order to keep your information safe, and away from criminal behavior. It’s easier now than it …

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Great Leap Studios Super Bowl Sale

Announcements / January 30, 2014

Sunday is the Super Bowl, and if you have followed the GLS Twitter account, you’ve probably seen that I am excited. I grew up in Seattle, the Seahawks are my team, and win or lose I am going to love this game. Historic offense versus historic defense. It’s going to be an incredible match up. …

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