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What is a Value Proposition?

Online writing often involves a lot of terminology that can be confusing for those that are not used to marketing their company or product. One of those terms is "value proposition." A value proposition in the world of marketing is a business’s answer to the question “Why us?” It is the way...

Examples of Lawn Care Content and Blog Post Ideas

The lawn care industry is larger than it often seems. There are those that maintain lawns, those that design lawns, those that provide services that help lawns thrive, and so much more. Lawn care and landscaping businesses can be as small as a guy with a truck or as large as some of the most...

Examples of Data Security Content and Blog Post Ideas

Data security has become far more important than it was in past decades. From paper shredding to hard drive destruction to erasing data from the Internet, there is a need now for companies to specialize in these services in order to keep your information safe, and away from criminal behavior. It's...

Great Leap Studios Super Bowl Sale

Sunday is the Super Bowl, and if you have followed the GLS Twitter account, you've probably seen that I am excited. I grew up in Seattle, the Seahawks are my team, and win or lose I am going to love this game. Historic offense versus historic defense. It's going to be an incredible match up. So...

Long Term Thinking: Companies that Invest Now Have Massive ROI

Online marketing can, at times, seem expensive for a small business. While big businesses spend hundreds of thousands of dollars on temporary advertising every day (that would be better invested in online marketing), small businesses usually invest in very little marketing, if they invest it...

Website Visitor Behavior: Mobile vs. Desktop – By Ron Stauffer

Ed. Note: Not long ago I happened upon a few amazing posts by Ron Stauffer, an Internet Marketer with a knack for research. Even though I do not normally use guest posts on our website, his writing showed an outstanding understanding of the field, so I reached out to him on Twitter and asked him if...

Examples of Tanning Salon Content and Blog Post Ideas

To succeed as a business, you need to not only provide a better product or service - you need to make sure that you're marketing better than your competitors. Online, that means developing a website with a lot of content to help you rank well in search engines for as many keywords as...

2014 Holiday Content Special

Child's amazing letter to Santa. Content turnaround is usually pretty quick. Rarely do we have a project that takes more than a few weeks to complete, and most of our clients know they can contact us to get the content they need right away. But 2014 is coming up, and that means new budgets,...

Coming Up With Psychiatry Blog Content

Last week, I wrote about pain points in psychology content, and how many of those working in the mental health field prefer to focus too heavily on pain points, and too little on why someone should connect with them. To summarize - it's nice to show someone you can identify what they are suffering...