A few months ago, I came across a blog post by a marketer on a site I can’t quite remember, but he had a brilliant idea that had really paid off for his company.
Content blitzing.
He and his staff wrote 100 blog posts in one month and published them at a rate of 3-4 per day. The result was a huge boost in traffic to his site, a surge of interest in his products, and a transformation for his company from a straight service provider to a real information powerhouse.
It’s been a major success.
So in this week’s episode we talk about how content volume in general, when combined with the right level of quality can have a hugely positive impact for your company’s blog and website.
We also talk a bit about why rental websites can be either a good or bad thing depending on the quality of the rental site and how the right choice for a rental site provider can have a hugely positive impact on the value you offer your visitors.
Don’t forget to rate Great Leap Studios Content Marketing Podcast on iTunes, follow us on Facebook and Twitter, and send in your questions!
